For its Happy New Year 2021 wishes, Moët & Chandon wanted to create an immersive event; but always in compliance with the brand’s graphic chart.
Due to the health situation at the start of 2021, the choice fell on a digital event and, more particularly, in augmented reality; in order to embark spectators in the universe of the champagne brand.
SOLUTION PROVIDED
Moët & Chandon relied on Videlio’s skills for this 100% immersive digital event. An augmented reality shoot of the event took place in the VStudio by Videlio, on our premises.
An accessible studio, at the gates of Paris and a professional team specializing in virtual reality and augmented reality technology.
The Videlio teams relied on the know-how of Virtualistic to create a dedicated 3D universe. The decor was a real original creation!
CLIENT QUOTES
TECHNICAL INGREDIENTS
- Zero Density system (real-time compositing broadcast with Reality Engine, Reality Keyer) up to four Reality Engine motors.
- Optical tracking system
- Mechanical tracking system
- Creation of scenery in virtual and augmented reality
Skill Center: Events
